This is really a matter of personal preference. The most important things are to be comfortable and be yourself.
That being said, coordinated colors make for a less distracting portrait. Light colors work well for sunny weather, and darker colors tend to be better for cloudy days – you might want to pack both just in case!
Do you all have to wear the same color? Not necessarily. The females can wear one color, males another, or all adults wear one color and kids wear something different . You could all wear different colors but think about a common theme.
One of the best ways to decide what to wear is to check out some online galleries of beach portraits - see what color and clothing combinations you like, then throw in your own sense of style.
Don’t stress about what you should wear. Keep it simple. A good photographer will be focusing on your faces and your interactions, not your clothes!
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